costumes are not simply an outfits, it has many coding . Materials, colours , textures and designs ect ; all these elements contain specific meanings . It has capacity to creates characters , enhance moods , build personalities. Also costumes represent the social, cultural and economical status and identitiy of the person who wear it.
portraying fashion in photography is an exercise of of chemistry of fashion designer , client , model and the photographer . The choice and the influence of the people around the process of fashion industry can lead fashion photography through many different paths. It could be a portrayal in an elegant , classic , sexy or erotic , artistic creative and imaginative work by the end according to the choice. However combination of fashion and photography built an icons , generate ideas of ideals in society , influence the cultures .
Vogue article quote Barthes on fashion photography //the French philosopher, in his book “Fashion System” has proposed to look at the world as a background, when referred to fashion photography. This background can be converted into a certain semantic statement. Setting sense of fashion keeps a delicate balance between seriousness and a certain quirkiness.
According to Barthes, fashion photography has three general trends. First – this is the literal representation as photos in the catalog, depicting clothing. The second is associated with romanticized demonstration, where fashion refers to a sort of history where the real life becomes art. The third trend – is a fashion to the point of absurdity, where the model is shown in an irregular situation or an unrealistic comparison, where there is no romance, no reason, and the total absurdity reigns. Bart leans to the description of fashion photography as a certain exorcism in which everyone wants to achieve an “outrageous” photograph.//
10 May 2021
Client : Linen Atelier
Photography by Waruni Anuruddhika
Canon 5 D Mark 111 / 50 mm
copyrighted to Waruni Anuruddhika
Link for the images : https://www.facebook.com/linenatelier/photos/pcb.1428880494133504/1428853740802846/